Accelerating to the future
New technologies are revolutionising automotive, with innovation reshaping what it means to drive or be driven. The entire experience is being transformed with AI, compute, graphics and connectivity at the centre, creating a profound effect on the way we interact with our favourite vehicles.
The trends towards autonomy, advanced driver assistance systems (ADAS) and electric powertrains, along with new business models such as mobility-as-a-service and robo-taxis will remake and remodel our perceptions of the automotive industry.
Imagination is at the forefront of this automotive revolution with our IP designs creating a smarter, safer and more exciting future.
AI in the driving seat: overcoming ADAS and autonomy challenges
We are at the forefront of autonomous driving and advanced driver assistance systems (ADAS) technology with disruptive solutions which deliver industry-leading performance for driver assistance, autonomy and machine learning. Our experience in artificial intelligence enables a step-change in capability for next-generation silicon.
Our XS GPU family and NNA IP are ideally suited to deliver high performance with full safety credentials for everything from advanced “auto cruise” capabilities all the way through to full self-driving. Our solutions have been designed to accelerate the algorithms of tomorrow, today, with a cohesive package of flexible GPU compute and rapid AI inference.
Our solutions are selected for their ability to deliver teraflops of compute and hundreds of TOPS of AI performance and rapid Ethernet connectivity while having been developed to ISO 26262 standards. Our unique AI Synergy feature provides a single programming interface for our technologies, enabling our partners to easily implement and extract full performance from our IP and deliver it straight to the road.
All Imagination cores are designed to help you, our partners, to move forward in capability and performance for ADAS, with industry-leading advanced technologies available right now.
Contact usInnovative HMI Solutions for Automotive
Imagination is the leading supplier of HMI IP solution with decades of experience powering infotainment and digital dashboards. We’re seeing an explosion of in-cabin screens (10+), increasing resolutions (up to 8K), with higher graphical fidelity and frame rates. Auto vendors are leveraging such rich environments to deliver incredible visual occupant experiences.
Our latest XS GPU family automotive IP provides smoother frame delivery, crisper interaction and the highest rendering quality for a premium user experience. Our unique technologies, including hardware virtualization with Hyperlane Technology, enable our GPUs to drive multiple secure operating systems and screens from a single hardware core, maintaining full performance.
The latest automotive SOCs also incorporate our neural network accelerator IP, augmenting GPU Compute with higher machine learning performance for everything from voice recognition to gesture control. With more sensors and multimedia content we need better bandwidth handling. Using IMG’s Ethernet Packet Processor delivers quality of service for interconnects between platforms.
Download our Hyperlane Technology overviewCreating the connected car
Tomorrow’s self-driving and driver-assisted (ADAS) car is a mobile computing platform with endless amounts of data streaming in real-time from sensors around the vehicle, feeding its AI brain. With petabytes of data passing to the AI decision-making units, connectivity is critical, as sensitive data needs to be routed around the vehicle securely and safely.
The advent of over-the-air (OTA) updates and V2X (vehicle to anything) data communications also requires sophisticated data handoffs – for instance, when your car is garaged or outside your home it will be talking to the Cloud to obtain the latest software, maps and safety functionality. In turn, it may be uploading journey and component status to the Cloud and then to the manufacturer’s data centre.
This requires the sophisticated connectivity provided by Imagination’s Ethernet solutions – multi-gigabit switches and routers that address the need for fast, high-bandwidth communications around the car, while interfacing with multiple communications protocols.
Designed with functional safety in mind, these solutions will make it easier for SoC manufacturers to achieve the automotive safety integrity levels (ASIL) that are classified by the ISO 26262 standard for automotive safety.
Explore our Ethernet SolutionsImagination’s complete automotive solution
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The XS GPU family
As the leading GPU supplier in the automotive space, Imagination cores are the gold standard for automotive systems, providing unique technologies and capabilities. The XS family of GPUs is specifically designed for automotive silicon.
Our XS GPU IP range delivers an advanced feature set combined with a safety architecture to accelerate ADAS and safety-critical graphics, creating the industry’s first ISO 26262-capable GPU IP. These cores also feature advanced safety mechanisms such as Tile Region Protection (TRP) to enable safety-critical rendering with higher performance than any alternate solution. These cores are the de-facto standard for next-generation auto systems with additional performance optimisations for automotive workloads delivering higher performance and better visual quality.
XS family cores are available for licensing today.
CV3, Ambarella’s automotive AI domain controller SoC family, integrates IMG BXS GPU to help enable robust advanced driver-assistance systems (ADAS)
Find out more“The addition of Imagination’s powerful automotive GPU to Ambarella’s CV3 domain controller SoC family, builds upon our image processing and CVflow® AI platform to provide advanced safety-critical driver interaction for safe vehicle operation.”
VP of Marketing and Business Development
Ecosystem and partners
Over many generations, we have driven progress in the automotive industry with continued advances in hardware capabilities. However, the key to leveraging that new hardware today lies in having great software and a rich ecosystem of partners and tools readily available and optimised for our cores…
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