Imagination Blog

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Why Ethernet should be the connectivity backbone of every car

It’s no exaggeration to say that connectivity is the lifeblood that enables all our everyday tech to function, and that extends to connectivity inside our cars. In this blog post though, we’re not talking about wireless comms for drivers and passengers and their devices. Rather we’re talking about the bus that carries that data internally around the car, enabling all its many components to talk to each other, from the car’s windows to the ESP and ABS systems, to any electronic system that requires input from the driver.

Neural network accelerator (NNA) for the automotive industry

Imagination and Humanising Autonomy Part 2: The humans behind the autonomy

Welcome to the second in a series of articles where we explore how Imagination and Humanising Autonomy, a UK-based AI behaviour company, are teaming up to deliver practical, real-world AI-driven active safety. This time we talk to Ron Pelley, Vice President, Commercial at Humanising Autonomy about their mission, mantras, and the unlikely meeting that started it all.

Neural network accelerator (NNA) for the automotive industry

Imagination and Humanising Autonomy Part 1: The path to safer roads

Welcome to the first in a series of articles where we explore how Imagination and Humanising Autonomy, a UK-based behaviour AI company, are teaming up to deliver practical, real-world AI-driven active safety. We have talked at length about the steps that Imagination takes every day to make our world safer with automotive AI. Today we see advanced driver assistance systems (ADAS) that have AI at their core. From simple, dynamic satnav route planning, through lane keep assist, to full autonomous driving stacks, drivers are gradually becoming equipped with more ways than ever to take the stress out of their journeys.

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PowerVR SDK and Tools 21.1 Out Now – including ray tracing simulator

The sun is starting to come out, people are returning to society, and potentially most exciting; we at DevTech are releasing a new version of the PowerVR SDK and Tools. The PowerVR SDK contains not only our graphics development framework, but also a handful of example applications that show you not only how to implement certain techniques, but also make the most out of your PowerVR platforms. Between the modules that help you deploy cross-platform or libraries that let you focus on the actual code rather than boilerplate setup; our SDK has everything you need to hit the ground running with making a high-performance application. We’re starting with the SDK, rather than the tools this time, because this first talking point is a pretty big one, we think. 

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Imagination: Now and Beyond

Last year I was privileged to join Imagination as its chief executive officer and was delighted to join a company that has not only a distinguished history, but also incredible potential. With over 25 years of experience in designing and licensing market-leading IP processor solutions, we are today found in over 30% of the world’s mobile phones and, in total, over 11bn devices globally. Imagination is widely acknowledged as a company that creates innovative, high-quality technologies that solve complex problems for its customers. Across compute, graphics, and AI, it is razor-focused on delivering IP that provides high-performance and low power consumption in the smallest silicon area, thus empowering its partners to succeed, be it in mobile, consumer, automotive or other markets.

ai edge

Reduced Operation Set Computing (ROSC) for Flexible, Future-Proof, High-Performance Inference

Designers of neural network accelerator (NNA) IP have a Herculean task on their hands: making sure that their product is sufficiently general to apply to a very wide range of current and future applications, whilst guaranteeing high performance. In the mobile, automotive, data centre and embedded spaces targeted by Imagination’s cutting-edge IMG Series4 NNAs, there even more stringent constraints on bandwidth, area and power consumption. The engineers at Imagination have found innovative ways to address these daunting challenges and deliver ultra-high-performance and future-proof IP.

Meet David Higham: Focusing on functional safety

The ISO 26262 Digital Conference is a not-for-profit functional safety event organised by safety practitioners heavily involved with ISO 26262 and is designed to provide opportunities for those in the industry to network, share knowledge and engage in discussions. For obvious reasons, the event this year is taking place entirely online and will run between 24th – 25th March 2021.

Chepstow Castle and Bridge from Tutshill

Imagination pays tribute to Ensigma founder Dr Mike Carey

We are saddened to report the passing of Dr Mike Carey, founder of Ensigma, which innovated Wi-Fi and Bluetooth technology and was owned by Imagination between 2000 and and late 2020. Mike was a brilliant and generous leader and a pleasure to know and work with. Mike was from Chepstow in Wales and Ensigma continued to have offices in the town throughout its history.

Beaglebone Black

Fun with PowerVR and the BeagleBone Black: Low-Cost Development Made Easy

Development boards are cool and the BeagleBone® Black (BBB) is one of the more interesting ones around. This widely available tiny board costs around £35 and will boot Linux is only 10 seconds so anyone interested in development can get stuck in quickly. The Introduction to Mobile Graphics course has been recently revamped for 2020 for the Imagination’s University Programme and the widely available, low-cost BBB is an ideal platform for student teaching and exercises based on OpenGL® ES2.0, instead of an expensive standard PC.

Blog Contact

If you have any enquiries regarding any of our blog posts, please contact:

United Kingdom

benny.har-even@imgtec.com
Tel: +44 (0)1923 260 511

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